Info 202 Fall 2011

Since 2010, an advertising agency called Mullen has been organizing the Brand Bowl, a sentiment analysis of Superbowl TV ads. The analysis runs live during the Superbowl, and uses an algorithm to calculate reactions to Superbowl ads based on Twitter. Ads are added to the site as they air, and Brand Bowl scores them based on quantity of mentions in tweets and overall sentiment.

Hotels have been having problems with disappearing cloth items for years. People stay at the hotel and believe that their experience at a luxury hotel was so amazing that they need to take a piece of it home to remember their experience. 

Well, right now you are better off taking a picture.

With the rise in Customer Relationship Management, many
companies are providing different kinds of tools to capture feedback from users
and analyze it.

VisionCritical has come up with a software that integrates
customer related data from various sources-inside as well as outside the organization.
I am wondering how they collect the information and organize it in a way that
is consistent throughout the data.

Article - Corporate spies mine for gold on social media

http://www.amazon.com/Supermarkets-Inc-Billion-Money-Machine/dp/B004SFF328

The recent reading and discussion about e-government piqued my curiosity about current initiatives. According to a 24August2011 blog post from Mashable.com, the EPA has put forth a challenge to the public to build apps that use environmental data collected by the EPA and other government agencies that address one or more of the following categories:

For some of us finding a place to live is a no brainer, you chose to live where you grew up surround by the things you know best. For others we are on a constant search looking for the next best place. The author of the article like myself has always been fascinated about moving to a new place.