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Social genome

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Social Genome

Sat, 2012-09-01 23:15 — bharath

Displaying 'relevant' information about a product is one of the key factors influencing a sale or no-sale in the retail space. Relevant information in today's social media world is not restricted to basic information about the product such as ingredients, specifications, and price but also includes many other information such as the number of 'likes' a product has on Facebook, the number of pins on Pinterest as well as reviews, recommendations and other suggestions by friends on various social networking sites. This way the information becomes personalized for the customer.

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