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Using web analytics to make mobile design decisions

Wed, 2012-11-28 10:33 — priya.iyer

A lot of effort goes into making websites that enable user interactions effortlessly, are visually appealing, provide ease-of-navigation and can be easily interpreted. Life goes on as usual. The birds are chirping, the trees are blooming, the sun is shining but all of a sudden, darkness befalls. Welcome to the age of mobile devices where website navigation is limited to much smaller dimensions and resolutions than those of the computer screens. Thus, the biggest challenge is how to retain the same experience on both these interfaces. However, it is not as bad as it sounds.

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