Project
Members

Problem Statement

Primary
Users

Initial Design

Participants

Initial
Scenarios

Assigment 1: Project Proposal

February 3, 2004

Project Members and Core Competencies

Sean Savage: Writing, Design and Prototyping.
Lauren Wilkinson: Writing, Software Design and Database Programming.
Mikhail Avrekh: Information Architecture and Database Programming.
John Han: Technical Policy, Writing, Software Design and Programming.


Problem Statement

Road sensors placed along highways throughout the Bay Area provide reams of up-to-the-minute data and a warehouse of historical traffic data that’s in the public domain, but plenty of this potentially priceless information is going to waste because it’s inaccessible to regular people. There are a couple of Web sites that provide traffic visualizations based on this data, but the data on these sites is presented in an extremely low level of granularity; a user can glance at these images to get a vague idea of how bad traffic is throughout the Bay Area, but nothing is available that tailors this information to a user’s individual routes, and nothing actively suggests alternative routes based on this data. On the other hand, mapping service such as Mapquest provide personalized direction maps at a high level of granularity, but these resources don’t take into account traffic data. Depending on time of day, traffic can render a Mapquest-recommended route one of the worst possible routes between two points. We propose a system that combines real-time traffic data, traffic forecasts based on historical data, map visualizations and routing services to provide users with a new service that suggests what truly are the best routes and that also allows users to visually explore alternative routes and alternative travel times.


Primary Users

We expect core users to include:
      dispatchers who will use the service for assistance in coordinating taxi drivers, delivery drivers, police, firefighters and ambulances;
      recreational drivers who use the system to explore and choose routes to follow during occasional road trips; and
      daily commuters who will use the system to minimize aggravation and time spent getting to and from work.


Participants

We expect to find participants through:
      friends and acquaintances who (a) drive for weekend trips or (b) commute daily using Bay Area freeways; and
      referrals provided to us through transportation contacts we have already made in the City Planning & Civil Engineering Departments at Berkeley, and the Transportation Center at University of Washington.


Initial Design

The initial design for the information architecture is as follows:

The backend consists of an established group Oracle database, local to SIMS, containing archived traffic data obtained from the Civil Engineering department. This Oracle database receives real-time data updates regularly. We have chosen to port the data to a local Oracle account to maintain independence from the Civil Engineering project goals.

The middleware includes a complete, functional statistics package. This package includes:
      traffic-based routing intelligence; and
      traffic prediction intelligence, based on aggregate patterns in archived
data plus real-time data.
We are streamlining middleware that has already been developed by the Civil Engineering folks.

The front-end is a Web-based application that includes the following functionality:
      an interactive map that displays data from the Oracle database;
      optimal routing based on real-time and historical traffic data; and
      optimal departure time, given a fixed route and desired arrival time, based on traffic data.


Initial Scenarios

Sample initial scenarios we envision:

DISPATCHER/DRIVER SCENARIOS
The user is a dispatcher who guides delivery people in the Bay Area. The delivery people drive throughout the workday in the Bay Area, along inconsistent routes. The driver calls in to dispatcher to learn her next destination, the dispatcher responds with that destination as well as with the best route to follow in getting there. The dispatcher uses a standard PC with a full-scale Web browser and a high-speed Internet connection to use the service. The system quickly shows the dispatcher what’s the best route for the current driver based on current traffic conditions, and also based on historical data that might suggest upcoming changes in the conditions.

RECREATIONAL DRIVER
A driver in Berkeley wants to go to Lake Tahoe tomorrow. He has never made this drive and he isn’t familiar with the route. He wants to decide when to leave in the morning, in order to arrive by a certain time. After learning the user’s starting and destination points, and his preferred departure time, the application suggests a preferred route and departure time, and it also shows a few alternatives.

DAILY COMMUTER
A professional who commutes between San Francisco and San Jose each day can log in at any time to view the current state of her routes. She can log in just before leaving work, or just before leaving home, to see a route whose traffic visualizations indicate current, up-to-the-minute traffic data along that route, modified slightly by historical data projections. If the system expects an alternate route to be more efficient today, it will highlight this route and warn the user to avoid the usual route.