SFnight Project
Structured Interview Protocol
1.
Are you
Female
xMale
2.
Are you
A college student
xA graduate student
Employed full time [but not a student]
Other
3.
How old are you?
Over 46 years old
31-45 years old
x21-30 years old
Less than 20 years old
4.
How long have you been using the Internet
x More than 5 years
2-5 years
1-2 years
Less than 1 year
5.
How many hours do you spend on Internet an average
week
More than 20 hours/week
x10-20 hours/week
5-10 hours/week
Less than 5 hours/week
6.
How often do you go out to bars and clubs?
More than 15 times/month
10-15 times/month
x 5-10 times/month
Less than 5 times/month
7.
Do you usually go out to the same bar/club?
Group of friends, normally the same place
Like to explore when have visitors
8.
Do you like to explore new bars/clubs?
9. What kind
of bars/clubs do you like to go? [music, style, for dancing, etc]
Are they close to your job, home or school?
Mood to loud=> clubs and dancing
Bars= indoor, with pool table,
drinks, something live
10.
Do you have any specific music preference? Or bar
style preference?
Dance music, British bands
Do not like to go to bars where
find people around 18. Like the same age of his friends.
11. Make a
list of things that comes to your mind when you are choosing a bar or club to
go. [explore aspects of the user answer. We would like to know
about their motivations, needs etc. So try to know what they are looking for
(music? What kind? A place to relax? A place to play? Depends on? Of what? What
elements are subjacent his/her decision; what they like in a bar/they don’t;
etc]
Location, don’t have
transportation/ too far way he would have to take cab / type of music. If it is
horrible don’t go / neighborhood / if it is crowd
Usually look at flyers to know
about people and music
12. With whom
do you usually go to bars
Never Sometimes Most of the Time
x
Alone ………. ……….. ……….
With friends/colleagues ………. ……….. x……….
With ‘significant other’ …[not have]……. ……….. ……….
With others ……….. x……….. ………..
13.
How do you usually contact yours friends/significant
other when inviting them to go to a bar/club? Do you use
telephone, e-mail, direct contact, etc.
e-mail
and cell phone. Send a message to his friends with cc. Usually for Friday
nights.
14. Or how do
you usually is invited by yours friends/significant other when to go to a
bar/club? Do they use telephone, e-mail, direct contact, etc.
Same
above
15. What
information do you usually exchange with your friends when choosing a bar? [for
example, do they give you several options or just invite to a specific one name
of the bar, address, who is playing, direction, price, who is going etc. Here
is just some elements that you can explore in the conversation, but let the
interviewed bring the elements]
They
know already they are going, and the kind of music is there.
At
school they use Invitation tools
16.
Which
source do you use most when you want to know what is going on in a bar/club?
How it help you to make your decision?
Just some examples:
Friends [by e-mail, by invitation]
Newspaper [traditional one] NO
Newspaper [free] NO
Site online [what kind]
Mostly Flyers and also Citysearch for explore new places.
17. Do you use any web sites to find about nightlife entertainment? for example to find movies, restaurants, where do you find information about them? Please give names.
18.
Have you visited any web site of bars? Which one(s)?
The Filmore for buy tickets. Also
they have warns about shows.
Usually they are not specific
enough about average price
19.
Have you visited any DJ web site?
20. If you use any web site with entertainment information, what do you usually looking for? What kind of information you would like but you can’t find there?
21.
If you use any online system, what functions do you
use most? What you don’t use?
neighborhood
22.
Is there anything you would like to see there that
would help you to use better the site?
23.
When using the site you tend to check a specific bar
to know what is going on?
Already know about their preferred bars.
24.
What would you make not go to a bar if you knew in
advance?
People around 18. Like the same age of his friends.
25.
Do you use any personalization feature [explain
if necessary, such as the ones like myYahoo, Amazon.com, etc].
No. It is there but do not use. Maybe because is
time consuming.
26.
If so, do you usually check those pages? What do you
like on them, and what you don’t like?
27.
Which web site do you think is a good example of
personalization for you? Why?
Amazon.com feature capture by deeper to learn more could be good.
28. Have you
ever specified your preferences to receive Newsletters or updated information
from those web sites you use to visit? Which ones do you like most? What
you don’t like on them?
Normally more technical information related to his career. What is relevant for it.
29.
How do you share information available in the web
with your friends? Send the page by e-mail? Copy and paste the information you
would like to share?
30. Do you use those ‘invitation’ tools? Or those kinds of ‘send to your friend’?
only from people at school [his
friends are from SF, professionals and not students]