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Select Restaurants Are Now Archiving Your Dining Habits (Yes, Really.)

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Wed, 2012-09-05 18:13 — capetroz

There's lots of organization principles implemented in restaurants. From the table layout to the menu to the staff, a restaurant can be viewed as an organizing system with many different resources depending on the perspective. But organizing patrons' tastes, tics, habits and foibles? There's that, too. (Didn't you know?)


In a recent New York Times article, "What Restaurants Know About You," several restauranteurs in New York City, namely Gramercy Tavern and RedFarm, claim they're tracking customers' behavior. Everything from seating preference to bottled or still water to time spent in the restaurant. They're even going so far as to create codes describing whether or not you're a new customer, repeat patron, friend of the manager or my personal favorite, "personal extraordinary," or PX for short, and inserting this information into the restaurant's computers.
Labels, gotta love 'em, right? 

While some are suggesting it's intrusive and in the realm of creepy, it's still a goal-oriented, intentional, organizing process to help business' bottom line. 

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