A great example of Institutional Categorization is the hurricane categorization system that is used in the United States. The Saffir-Simpson Hurricane Wind Scale classifies hurricanes into five categories distinguished by the intensities of their sustained winds. The scale – originally developed by wind engineer Herb Saffir and meteorologist Bob Simpson – has been an exceptional tool for alerting the public about the possible impacts of various intensity hurricanes.
Studies show that people save 5-15% of their energy costs when
they have access to information about their energy consumption.