Prop C: [insert name of highest bidder here] Park

On Tuesday, San Francisco voters approved Proposition C, which repeals 2004's Proposition H, a measure that banned the city from selling the naming rights to Candlestick Park. Prop H made it so that Candlestick would stay Candlestick—no 3Com, Monster, etc. But Prop C undoes that. It's interesting that the city's attitude changed so drastically in 5 years. Why are San Franciscans willing to give up a name now that they fought for five years ago? The recession?