Data Science and Analytics
Thought Leaders

ISchool 296A

Spring 2012

Big Data Social Analytics in Health, Healthcare, Learning, and Education

Dr. Ashwin Ram

Innovation Fellow and Area manager for Socio-Cognitive Computing, PARC

 

Abstract

With the advent of open education resources, social networking technologies and new pedagogies for online and blended learning, we are in the early stages of a significant disruption in current models of education. 'Learning' is beginning to peel away from 'Education' as a separate market, with its own set of opportunities and challenges for practitioners, technologists, and entrepreneurs. While 'education' is driven by schools, colleges, and governments, 'learning' focuses on empowering the individual to take charge of their learning.

 

Interestingly, a similar phenomenon is occurring in healthcare, fueled by the confluence of similar trends and technologies: open health resources, social networking technologies and new methodologies for consumer engagement. 'Health' is starting to emerge as a separate and disruptive market, with its own opportunities and challenges. While 'healthcare' is driven by providers, payers, and governments, 'health' focuses on empowering the consumer to take charge of their health and wellness.

 

In this talk, I will discuss recent trends in these two industries, explain why they are analogous, and discuss opportunities for user experience, big data, analytics and social capital research. I will provide examples of social, mobile, and game technologies that are creating the disruption, and highlight key research challenges that are yet to be addressed.

 

Bio

Dr. Ashwin Ram is Innovation Fellow & Area Manager of socio-cognitive computing at PARC, and director of PARC's healthcare program. Prior to joining PARC, he was Associate Professor in the College of Computing at Georgia Tech and director of the Cognitive Computing Lab. He is a co-founder of OpenStudy.com which is an online social learning network for students and faculty.

 

He received his PhD from Yale University in 1989, his MS from University of Illinois in 1984, and his BTech from IIT Delhi in 1982. He has published 2 books and over 100 scientific articles in international forums. In addition to OpenStudy, he is a founder of Enkia Corporation (recently acquired by Sentiment360) which develops AI software for social media applications.